ESG Claims

Are you ready to communicate your sustainability efforts to consumers — but hesitant after seeing headlines about misleading ESG claims? You’re not alone. Sharing your impact is important, but making sure your message is accurate and backed by evidence is even more critical.

Understanding ESG Claims

ESG claims are statements made by companies about their environmental impact, social responsibility and governance practices. These claims cover topics such as carbon footprint reduction, ethical labor practices, and transparent corporate governance. Clear and credible communication in these areas builds trust and strengthens your brand.

Our Approach

At ImpactBuying, we support organisations in communicating their sustainability efforts with confidence and integrity. We start by exploring which sustainability topics are most relevant to your business, and what you aim to share publicly.

Next, we assess the evidence behind your claims. If the proof is solid, we help you sharpen your message. If not, we recommend removing or rephrasing unsupported elements to stay credible and compliant.

When gaps appear, we don’t stop there. Instead, we offer tailored advice and build a roadmap to help you gather the data and foundation needed to make stronger claims in the future.

In the end, your sustainability messaging becomes not only accurate and aligned with your goals — but also more impactful and trustworthy.