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ImpactBuying Webinar: Claims Support

On Monday, June 30, from 2:00 to 3:00 PM, ImpactBuying is hosting a webinar (in Dutch) on how to avoid misleading sustainability claims. The Dutch Authority for Consumers and Markets (ACM) is cracking down on misleading sustainability claims: Want to avoid this? Let ImpactBuying help! In this webinar, we’ll show you how to create accurate…

On Monday, June 30, from 2:00 to 3:00 PM, ImpactBuying is hosting a webinar (in Dutch) on how to avoid misleading sustainability claims.

The Dutch Authority for Consumers and Markets (ACM) is cracking down on misleading sustainability claims:

  • “Eneco stops “faster climate neutral” claim after ACM action”
  • “Zalando removes misleading sustainability claims following EU regulators”
  • “Booking.com takes down “Travel Sustainable” program after ACM intervention”

Want to avoid this? Let ImpactBuying help!

In this webinar, we’ll show you how to create accurate sustainability claims and prevent your company from being targeted by the ACM. We will also introduce three tailored packages to support companies in the food sector with checking and improving their sustainability communications.

Here’s our preliminary program:

  • Kickoff: Welcome, explain goal of today
  • Regulations/AMC letter and Leidraad Duurzaamheidsclaims
  • Examples of good and bad claims
  • Some tips and tricks to improve claims
  • How can IB help?
  • Q&A

Sign up now!

Register now to ensure your sustainability claims are clear, compliant, and credible.